Flatrace was founded with the goal of helping our clients create maximum value and achieve sustainable results by not only the most appropriate strategy but also implement the changes to deliver results.

The firm tailors its advisory as per the unique needs of the client’s industry, geography, culture and values. We do this by getting into the trenches with clients to help scale change and build capabilities to attain long-lasting success.

As the Region’s economies continue to grow, so will opportunities and competition in the area. Flatrace continually seeks new and better ways to serve its clientele with the goal of anticipating their needs and helping achieve enduring success.

Our seasoned professionals work with clients to identify their strengths, weaknesses as well as possible options and hurdles that might affect the company’s goals, strategies, or position in the industry.

Flatrace’s expertise helps navigate through all phases of corporate growth and across multiple jurisdictions. The firm leverages its network of experienced, best-in-class advisors to provide cutting-edge and timely advice and see-through transformations.

Flatrace provides a wide range of advisory and management services for all phases of a project's lifecycle.

Mergers & Acquisitions

Flatrace guides companies through each stage of the merger and acquisition process – from strategic planning and deal execution through post-merger integration.

Restructuring & Turnaround

We have deep experience in restructuring public and private sector companies and turn around their performance to create win-win situations for all stakeholders.

Healthcare Advisory

We act as a healthcare advisor for the clients with regards to capacity planning, gaps analysis, growth definition and planning and executing new opportunities.

Corporate Finance

The firm helps clients find the most optimal uses of capital and maximize their return by allocating budgets to projects with the highest efficiency and return.

Real Estate

Flatrace offers a full-range of real estate advisory services which add value to their business interests. The team leverages its decades of industry experience in helping clients.

Risk Management

The team works with a various clients such as global financial institutions, asset managers, and enterprises to identify, assess, manage, report, and limit their financial risks.

Business Strategy​

Flatrace has been advising management teams, company boards, and key decision makers for 20+ years, designing customized plans to help companies achieve their objectives.

Debt Syndication

The firm provides expert advice in structuring bespoke financing solutions for client-specific situations & leverages its extensive list of trusted lenders to identify appropriate investors.

Reputation Management

Flatrace offers clients reputation management capabilities and a proven track record of helping clients in establishing, monitoring & protecting their brand image.

Our team brings a rich and diverse experience of leading and advising large organizations across a range of sectors from public sector to real estate.

The team has advised on many of the most high-profile financial restructuring projects and has developed a reputation for developing and then implementing workable solutions.

Marwan Abedin is CEO and Founder of Flatrace, providing the strategic vision and leadership for the firm. He has served as a CEO, Chairman and/or Board Member for a number of Government, private and publicly-held entities, including CEO of an Investment Fund within the Government of Dubai.

Yaer is Chief Legal Officer and Business Director of Flatrace. With a diverse background spanning legal, finance, and business operations, Yaer brings a wealth of experience gained through active involvement in established corporations, venture capital partnerships and startups.

Dr. Wajdi Al Daghma is a seasoned business leadership specialist with 20+ years of healthcare experience and business acumen. Prior to joining Dubai Healthcare City, he was the Regional Director of Welchallyn MENA, Turkey & Greece. Dr. Wajdi also served as a consultant for major international projects like Panama global healthcare city.

Accomplished, seasoned professional with over 27 years of experience in Corporate Finance, Strategic Business Planning, Commercial, Legal & IT. Motivational leader and "hands-on" team contributor, can oversee multiple responsibilities simultaneously in a fast-paced, time sensitive environment.

Prasad has 25+ years of experience with a strategic mindset covering the areas of Corporate Finance, Corporate Banking, Private Investments of His Highness Offices in Dubai. Prasad has worked in various capacities such as Corporate Banker, Chief Financial Officer and Investment Advisor.

Leadership experience in reputed Middle Eastern banks – Commercial Bank of Dubai, Qatar Islamic Bank, and others. Successful track record across MENA & South Asia in leading organizational transformation initiatives in Public Sector, Local/Regional and MNC Banks. Digital Transformation leadership initiatives from concept to execution.

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